Toyota Donates Winter Boots and Socks to Community in Detroit

Toyota Motor North America ranked No. 4 on The Fair360, formerly DiversityInc Top 50 Companies for Diversity list in 2022.


Toyota Motor North America has supported The Salvation Army Detroit Grandale Corps Community Center through its “Walk In My Boots” project. The community outreach project, which Toyota has participated in for 12 consecutive years, provides new winter boots and socks to family members in Detroit’s west side.

“Sometimes it’s difficult to imagine going without — like not having a pair of quality boots on a cold day,” said Major Bob Mueller, Metro Detroit Area commander for The Salvation Army of Metro Detroit. “This year’s ‘Walk in My Boots’ event hit close to home for me because I grew up in Detroit’s Grandale neighborhood, and I know firsthand about the need in this community. Sturdy boots and warm socks are life-changing in frigid Michigan winters. Thankfully, 150 of our community members are better equipped to weather the storm thanks to the generosity of our partners at Toyota Motor North America.”

While many other community outreach projects donates hats, jackets and gloves, “Walk In My Boots” was created with the understanding that a person’s feet are often left exposed. Commuting by foot in cold weather can lead to hypothermia, which can be fatal.

With this project alone, Toyota has donated more than 2,200 pairs of boots to the Grandale community in Detroit and more than $160,000 The Salvation Army Great Lakes Division.

“Many people know Toyota as a car company, but we’re so much more than that,” said Bill Shelmon, Executive Project Manager, R&D Advanced Product Planning Office, Toyota Motor North America. “We are passionate about serving in the communities where we live and work. With so many people in need due to the recent pandemic crises and economic downturn, it’s a major reason why Toyota continues to do whatever we can to ensure Detroiters are getting the help they need.”


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